Top Personal Finance Apps on iOS in Brazil Q3 2025

In the third quarter of 2025, the performance of personal finance and budgeting apps on the iOS platform in Brazil showcased varied trends in downloads, revenue, and active users. Here's an overview of the top five apps in this category.

Jeitto Consignado observed a fluctuating download pattern, peaking at approximately 22K in the week of September 8, before declining to about 5.7K by mid-September. Despite these download trends, revenue data was not available.

Mobills - Budget Planner from Toro Investimentos Ltda. experienced a steady revenue stream, with weekly figures hovering around $18K at the beginning of the quarter and ending at approximately $13K. Downloads started strong at about 10K in late June but saw a significant dip mid-quarter, reaching a low of 1.2K in mid-September. Active users remained relatively stable, with numbers fluctuating around 280K to 310K throughout the quarter.

Oinc - Guarde sem perceber showed a modest download rate, starting at 745 and peaking at 2.4K in mid-July. However, a downward trend followed, with downloads reducing to 269 by the end of September. Revenue and active user data were not available for this app.

Splitwise maintained a consistent revenue stream, beginning the quarter at $6.4K and closing at about $5.2K by the end of September. Downloads varied, with a notable peak of 1.3K in early July, followed by a gradual decline. Active users showed fluctuations, starting at 135K and closing the quarter around 122K.

Finally, Minhas Finanças | Pessoais demonstrated stable revenue figures, ranging from $1K to $1.4K throughout the quarter. Downloads started at 1.2K, with a noticeable dip in mid-July to 450, and ending at 513 in late September.

These insights, derived from Sensor Tower data, highlight the dynamic landscape of personal finance apps in Brazil. For more detailed analytics and insights, visit Sensor Tower.